Digital Commerce Platforms
B2B and B2C commerce engineered for conversion, scale and revenue growth.
Digital commerce platforms are the revenue engine of modern product businesses. TDS Global engineers B2B and B2C ecommerce platforms that deliver exceptional buying experiences, convert at industry-leading rates and scale to peak trading demand without performance degradation.
Why it matters for your business.
A digital commerce platform is far more than a website with a checkout — it is a complex system integrating product catalogue management, pricing and promotions, order management, payment processing, fulfilment orchestration, customer data and analytics. The difference between a commerce platform that drives growth and one that holds the business back is architectural quality and user experience excellence.
Who needs this solution.
We align our architecture directly to specific enterprise roles and their core operational priorities.
eCommerce Director
Needing a commerce platform that can execute the digital revenue strategy at scale.
Chief Revenue Officer
Seeking new digital revenue channels and conversion rate improvements from existing traffic.
IT Director
Managing a fragmented commerce technology stack that requires rationalisation and modernisation.
Head of Digital
Responsible for digital experience quality and the commercial performance of digital channels.
Concrete engineering deliverables.
Commerce Platform Engineering
Shopify Plus, Salesforce Commerce Cloud and custom headless commerce builds for B2C retailers and D2C brands.
B2B Commerce Portals
Account-specific pricing, bulk ordering, contract management, approval workflows and punchout capability for B2B buyers.
Product Information Management
PIM implementation for centralised product data management, enrichment workflows and multi-channel syndication.
Checkout & Payments Optimisation
Conversion-optimised checkout flows, payment gateway integration (Stripe, Adyen, PayPal) and buy-now-pay-later options.
Order Management System
OMS implementation for unified order processing, multi-location fulfilment routing and customer order visibility.
Commerce Analytics
Conversion funnel analysis, basket abandonment insights, product performance and channel attribution dashboards.
System capabilities & components.
These are the functional features and software architecture building blocks deployed as part of this solution.
Headless commerce architecture decoupling frontend experience from backend commerce logic
Account-specific pricing, tiered discounts and contract-based pricing for B2B
Real-time inventory availability and multi-location fulfilment routing
Personalised product recommendations and dynamic content based on customer segments
A/B testing infrastructure for continuous conversion optimisation
Mobile-first, Core Web Vitals-optimised storefront engineering
Verifiable outcomes.
Measurable engineering and business performance improvements this solution targets.
Digital revenue growth of 25–50% through platform performance and conversion improvements
Checkout conversion rate improved by 15–30% through UX and flow optimisation
Platform handling peak trading (Black Friday, promotions) without performance degradation
B2B order automation reducing sales team manual effort by 40–60%
Core Web Vitals in the top decile for industry benchmarks
Tools & platforms we use.
Deploy Digital Commerce Platforms within your organisation.
Our practice leads are available to discuss your specific technical challenges and what a scoped engagement would look like.